'The Loneliest Time Of Year' was the final Wedding Present single of the twelve released during 2022 and, fittingly, it was an epic Christmas song.
David Gedge says: “Ah, the old ‘Christmas song’. To be honest, I’ve kind of been one of those ‘bah, humbug’ types ever since I realised that the only thing we’re really celebrating on 25 December is capitalism! “Thanks for the list of stuff you want me to buy for you, here’s a list of stuff I want you to buy for me.” There’s nothing wrong with that, I suppose, but, for me, one of the most appealing things about the festive season is the way pop songs always seem more poignant when they’re also Christmas songs. It’s all about heightened expectation and disappointment, perhaps. I’ve had a go myself a couple of times over the years, of course, and it seemed fitting to have another crack at it for the grand finale of '24 Songs'. Hence, 'The Loneliest Time Of Year' has a huge, melancholy chorus, sleigh bells, and an appropriately surreal video.”
You can watch the video on WeddingPresentTV by clicking here.